Revibes Blog
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Ottawa Bets on the Reusable Bottle
A city-scale reuse pilot backed by Loblaws, L'Oréal, P&G, Unilever, and Walmart Canada is set to launch in Ottawa this fall — testing whether deposit-return packaging can work at the scale of an entire city. -
The Loop Becomes Law
The EU's new Packaging and Packaging Waste Regulation took effect August 12, 2026, making reuse and refill the default rather than the premium option — with real deadlines for recyclability, recycled content, and a PFAS ban in food packaging. -
Europe's New Packaging Rules Are Here, and the Reuse Era Is Just Getting Started
The EU's Packaging and Packaging Waste Regulation started applying on August 12, opening with a PFAS restriction on food-contact packaging and a staged path toward mandatory reuse targets by 2030. -
Ottawa Bets on Reuse: Inside a City-Scale Experiment in Packaging
A new Consumer Goods Forum pilot with Reposit is testing whether reusable packaging can work across an entire city's retailers and brands, not just one store at a time. -
Ottawa Is About to Find Out Whether "Reuse" Can Work at City Scale
The Consumer Goods Forum and Reposit are launching a city-wide reusable packaging pilot in Ottawa, backed by Unilever, P&G, L'Oréal, and five major retailers.
