Revibes Blog
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Ottawa Bets on the Reusable Bottle
A city-scale reuse pilot backed by Loblaws, L'Oréal, P&G, Unilever, and Walmart Canada is set to launch in Ottawa this fall — testing whether deposit-return packaging can work at the scale of an entire city. -
Europe's New Packaging Rules Just Made Reuse the Default, Not the Exception
The EU's Packaging and Packaging Waste Regulation took effect on August 12, 2026, requiring reusable or recoverable packaging, mandatory no-cost refill options, and a 2030 ban on wasteful single-use formats. -
Ottawa Bets on Reuse: Inside a City-Scale Experiment in Packaging
A new Consumer Goods Forum pilot with Reposit is testing whether reusable packaging can work across an entire city's retailers and brands, not just one store at a time.
